Freud already knew about the link between narcissism and immersion in a a crowed, best rendered precisely by the Californian phrase 'to share an experience.' This coincidence of opposed features is grounded in the exclusion that they share: one not only can be, one is alone in a crowd. Both an individual's isolation and his immersion in a crowd exclude intersubjectivity proper, the encounter with an Other. This is why, as the French philosopher Alain Badiou set out in a perspicuous way, today more than ever one should insist on a focus on love, not mere enjoyment: it is love, the encounter of the Two, which 'transubstantiates' idiotic masturbatory enjoyment into an event proper.